{"product_id":"anua-niacinamide-10-txa-4-serum-brightening-serum-with-niacinamide-30ml","title":"Anua - Niacinamide 10% + TXA 4% Serum - Brightening Serum with Niacinamide - 30ml","description":"\u003cp data-start=\"138\" data-end=\"196\" class=\"\"\u003e\u003cstrong data-start=\"138\" data-end=\"196\"\u003eAnua Niacinamide 10% + TXA 4% Brightening Serum – 30ml\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"198\" data-end=\"524\" class=\"\"\u003eThe \u003cstrong data-start=\"202\" data-end=\"241\"\u003eAnua Niacinamide 10% + TXA 4% Serum\u003c\/strong\u003e is a powerful brightening treatment designed to fade dark spots, improve skin tone, and support a more radiant complexion. This concentrated serum targets hyperpigmentation and dullness using a balanced blend of active ingredients that are effective yet gentle enough for daily use.\u003c\/p\u003e\n\u003ch3 data-start=\"526\" data-end=\"561\" class=\"\"\u003e\u003cstrong data-start=\"530\" data-end=\"561\"\u003eKey Ingredients \u0026amp; Benefits:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"563\" data-end=\"1280\"\u003e\n\u003cli data-start=\"563\" data-end=\"715\" class=\"\"\u003e\n\u003cp data-start=\"565\" data-end=\"715\" class=\"\"\u003e\u003cstrong data-start=\"565\" data-end=\"586\"\u003eNiacinamide (10%)\u003c\/strong\u003e\u003cbr data-start=\"586\" data-end=\"589\"\u003eA multi-tasking vitamin that helps brighten dull skin, reduce dark spots, smooth texture, and control excess oil production.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"717\" data-end=\"913\" class=\"\"\u003e\n\u003cp data-start=\"719\" data-end=\"913\" class=\"\"\u003e\u003cstrong data-start=\"719\" data-end=\"743\"\u003eTranexamic Acid (4%)\u003c\/strong\u003e\u003cbr data-start=\"743\" data-end=\"746\"\u003eKnown for its ability to reduce hyperpigmentation and melasma, this ingredient works by calming inflammation and blocking the pathways that lead to uneven skin tone.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"915\" data-end=\"1042\" class=\"\"\u003e\n\u003cp data-start=\"917\" data-end=\"1042\" class=\"\"\u003e\u003cstrong data-start=\"917\" data-end=\"933\"\u003eArbutin (2%)\u003c\/strong\u003e\u003cbr data-start=\"933\" data-end=\"936\"\u003eA gentle skin-brightener that helps fade existing pigmentation and prevents new dark spots from forming.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1044\" data-end=\"1154\" class=\"\"\u003e\n\u003cp data-start=\"1046\" data-end=\"1154\" class=\"\"\u003e\u003cstrong data-start=\"1046\" data-end=\"1065\"\u003eHyaluronic Acid\u003c\/strong\u003e\u003cbr data-start=\"1065\" data-end=\"1068\"\u003eDeeply hydrates the skin by attracting moisture, leaving it plump, soft, and supple.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1156\" data-end=\"1280\" class=\"\"\u003e\n\u003cp data-start=\"1158\" data-end=\"1280\" class=\"\"\u003e\u003cstrong data-start=\"1158\" data-end=\"1171\"\u003eCeramides\u003c\/strong\u003e\u003cbr data-start=\"1171\" data-end=\"1174\"\u003eStrengthen the skin’s barrier, improve moisture retention, and protect against environmental aggressors.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1282\" data-end=\"1305\" class=\"\"\u003e\u003cstrong data-start=\"1286\" data-end=\"1305\"\u003eTexture \u0026amp; Feel:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1307\" data-end=\"1446\"\u003e\n\u003cli data-start=\"1307\" data-end=\"1341\" class=\"\"\u003e\n\u003cp data-start=\"1309\" data-end=\"1341\" class=\"\"\u003eLightweight and fast-absorbing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1342\" data-end=\"1375\" class=\"\"\u003e\n\u003cp data-start=\"1344\" data-end=\"1375\" class=\"\"\u003eNon-sticky, non-greasy finish\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1376\" data-end=\"1446\" class=\"\"\u003e\n\u003cp data-start=\"1378\" data-end=\"1446\" class=\"\"\u003eSuitable for all skin types, including sensitive and acne-prone skin\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1448\" data-end=\"1467\" class=\"\"\u003e\u003cstrong data-start=\"1452\" data-end=\"1467\"\u003eHow to Use:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col data-start=\"1469\" data-end=\"1727\"\u003e\n\u003cli data-start=\"1469\" data-end=\"1581\" class=\"\"\u003e\n\u003cp data-start=\"1472\" data-end=\"1581\" class=\"\"\u003eAfter cleansing and toning, apply 2–3 drops to your face, focusing on areas with pigmentation or uneven tone.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1582\" data-end=\"1617\" class=\"\"\u003e\n\u003cp data-start=\"1585\" data-end=\"1617\" class=\"\"\u003eGently pat until fully absorbed.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1618\" data-end=\"1660\" class=\"\"\u003e\n\u003cp data-start=\"1621\" data-end=\"1660\" class=\"\"\u003eUse morning and night for best results.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1661\" data-end=\"1727\" class=\"\"\u003e\n\u003cp data-start=\"1664\" data-end=\"1727\" class=\"\"\u003eDon’t forget SPF in your morning routine when using this serum.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3 data-start=\"1729\" data-end=\"1756\" class=\"\"\u003e\u003cstrong data-start=\"1733\" data-end=\"1756\"\u003eWhy You'll Love It:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1758\" data-end=\"1963\"\u003e\n\u003cli data-start=\"1758\" data-end=\"1809\" class=\"\"\u003e\n\u003cp data-start=\"1760\" data-end=\"1809\" class=\"\"\u003eHelps visibly fade dark spots and discoloration\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1810\" data-end=\"1866\" class=\"\"\u003e\n\u003cp data-start=\"1812\" data-end=\"1866\" class=\"\"\u003eBoosts radiance for a healthier, more even skin tone\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1867\" data-end=\"1914\" class=\"\"\u003e\n\u003cp data-start=\"1869\" data-end=\"1914\" class=\"\"\u003eFragrance-free and gentle on sensitive skin\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1915\" data-end=\"1963\" class=\"\"\u003e\n\u003cp data-start=\"1917\" data-end=\"1963\" class=\"\"\u003eWorks well in both AM and PM skincare routines\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBuy Anua - Niacinamide 10% + TXA 4% Serum - Brightening Serum with Niacinamide - 30ml in Pakistan at\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eefsbeauty.com\u003c\/strong\u003e\u003c\/p\u003e","brand":"Anua","offers":[{"title":"Default Title","offer_id":54688678052206,"sku":null,"price":6800.0,"currency_code":"PKR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1021\/5502\/6798\/files\/Untitleddesign-2025-04-12T233745.848.png?v=1788218465","url":"https:\/\/efsbeauty.com\/products\/anua-niacinamide-10-txa-4-serum-brightening-serum-with-niacinamide-30ml","provider":"EFS Beauty by Saba","version":"1.0","type":"link"}